
The Good, the Bad and the Ugly of SEO Strategies
Search Engine Optimization (SEO) is an essential strategy for businesses to increase their visibility on the web. SEO is the process of optimizing web content

Search Engine Optimization (SEO) is an essential strategy for businesses to increase their visibility on the web. SEO is the process of optimizing web content

Google penalties can be a major issue for website owners and digital marketers. When Google penalizes a website, it can drastically reduce its visibility in

SEO and PPC (Pay-Per-Click) advertising are two of the most popular digital marketing strategies and each has their own merits. SEO (Search Engine Optimization) involves

Local SEO is an important tool for businesses and organizations looking to increase the visibility and online presence. That’s because it helps people who are

SEO keywords are words that can be used in a page’s title, URL, and meta description to help search engines find and rank your site.

It’s possible that you’ve read or heard about recent Google’s algorithm updates and are now concerned about the potential effects on your website and its

Our clients frequently inquire about the possibility of ranks in Google search results being impacted by web design. Since Google cannot view your website and,

In today’s web, it is more important than ever to have quality backlinks to your website. Not only do backlinks help improve the search engine

There has been an increase in the popularity of search engine optimization (SEO) in recent years. In fact, many businesses are now turning to SEO

Are you using Google Analytics to boost engagement and drive traffic to your site? Setting it up and getting a basic understanding of your website’s



1981 Digital Marketing Consultants are a full-service digital marketing team serving the digital marketing and website needs of businesses in Springfield IL, Decatur IL, Lincoln IL, Peoria IL, Champaign IL, Bloomington IL, and the rest of Central Illinois.