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SEO and PPC (Pay-Per-Click) advertising are two of the most popular digital marketing strategies and each has their own merits. SEO (Search Engine Optimization) involves
The nature of your target demographics, as well as the items and services you sell, will determine the best advertising platforms for you. Most digital
The internet has become an important part of our lives. It allows us to shop for products, research topics, communicate with friends, and learn new
Pay Per Click (PPC) is a type of online marketing that involves paying for each visitor to your website. PPC campaigns are usually very targeted,
Whenever I’ve done a presentation about digital strategy and web marketing, I’m always happy to be introduced as the resident “nerd”. This is because, among
1981 Digital Marketing Consultants are a full-service digital marketing team serving the digital marketing and website needs of businesses in Springfield IL, Decatur IL, Lincoln IL, Peoria IL, Champaign IL, Bloomington IL, and the rest of Central Illinois.
